Insider Secrets to Marketing Your Yoga Teaching Service, Part 2

Natural search engine ranking presence, on multiple keywords, also requires significant knowledge of search Engine Optimization (SEO). Although you are a Yogi, you should look at SEO as a hobby because good and reputable SEO experts cost big money.

Therefore, stay away from SEO services that will get you ranked with 12,000 search engines for $9.95. Those services will usually get your Yoga website blacklisted, if they continuously submit every month. The search engines just ignore your continuous submissions as SPAM. If you want to save significant money, and do some of it yourself, buy a book which explains SEO in simplistic terms.

One last point to bring up about SEO: There are only a few search engines that you really need to submit to. Start with these: Google, Yahoo, AOL, MSN, Ask, Netscape, Dog Pile, and Alta Vista.

The above-mentioned eight search engines receive over 90% of all the traffic on the internet. Currently, Google easily gets more than half of all the Internet traffic. Some statistics claim that Google gets over 75% of all the web traffic.

Yes, there are thousands of other search engines, but what is their geographic reach? many of them are specialized search engines for a particular country or language. If you have a local Yoga studio, do you have to be listed in a search engine on the other side of the planet? For example: Lets say you teach Yoga in a suburb of Denver, colorado and are listed in a Korean search engine. Thats nice, but I doubt you will get any walk-ins, from that listing, in your next Yoga class.

Pay-per-click campaigns can get your Yoga business a space on the front page of most search engines. Google has more than half of all the internet traffic, so their Adwords program, alone, is worth looking into for a start.

Heres an idea: Start your Yoga web site, or blog, ASAP (as soon as possible!), keep it running, and expand when you grow. Do not get hung up on perfection; thats what causes procrastination. If we did that in Yoga, none of us would become Yoga teachers.

I dont care if youre teaching Yoga in a cellar, barn, loft, garage, in the woods, at the beach, or just thinking about it. People wont know you are a Yoga teacher, if you dont announce it.

Copyright 2007 Paul Jerard / Aura Publications

Paul Jerard, E-RYT 500, has written many books on the subject of Yoga. He is a co-owner and the Director of Yoga teacher training at: Aura Wellness Center, in Attleboro, MA. http://www.riyoga.com He has been a certified Master Yoga teacher since 1995. To receive a Free e-Book: "Yoga in practice," and a Free Yoga Newsletter, please visit: http://www.yoga-teacher-training.org/index.html

Workout Yoga Bands Chair Dumbbells Mat Muscle Routine

How is Inflammation Related to Insulin Resistance?

Chronic inflammation is on the forefront of medical investigation, with researchers trying to understand not only what causes the condition but also how it can be prevented.

Inflammation is the response of vascular tissues to harmful stimuli. In the case of insulin Resistance, Metabolic Syndrome (Syndrome X) , Pre-diabetes and pcos (Polycystic Ovarian Syndrome), this harmful stimuli is insulin.

Prolonged levels of elevated insulin contribute to inflammation. If left unchecked, this type of inflammation can lead to atherosclerosis and contribute to insulin Resistance - the imbalance of blood glucose and insulin. pcos has been characterized as a low-grade inflammatory state, which can be assessed by measuring CRP (C-Reactive Protein).

CRP is a blood test that helps determine the level of inflammation in blood vessels. The higher the CRP reading, the higher the inflammation is and the greater risk for cardiovascular disease. Additionally, women with pcos have higher levels of CRP than women without pcos, whether they are lean or overweight.

Elevated levels of CRP are also linked strongly with Metabolic Syndrome, a cluster of increased risk factors for cardiovascular disease which can lead to a heart attack or stroke.

The way to reduce inflammation and lower the risk of cardiovascular disease is to restrict one's exposure to insulin through a diet high in lean proteins, good fats and good carbs from vegetables, plus some fruits. Additionally, there are numerous nutraceutical ingredients that moderate inflammation, such as omega 3 fatty acids, antioxidants and minerals. Don't forget that exercise produces a positive and long-lasting impact on the body's inflammatory processes.

Dr. Shackelton is a founding partner of Insulite Laboratories. She directs research and development of the formulas comprising the four Insulite systems and those in development. Her study of the biochemical and physiological reasons for weight gain led to her focus on insulin Resistance the abnormal response of insulin to glucose - and its growing number of related conditions. http://www.pcos.insulitelabs.com

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